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MPAKT is an award-winning international
creative consultancy
founded by former L'Oréal Global Creative
Director Robert Bergmann
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Transformative Branding and Packaging Design
Two decades building, elevating and innovating market-leading international and domestic brands.
Rebranding and Repackaging Specialists
Over one hundred successful brand and package renovations and redesigns.
Superior Brand-Success Strategies and Logistics
Maximize your brand's return on investment potential.
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MPAKT owner Robert Bergmann began his career
as art director at Baron & Baron, the studio of French Creative
Director Fabien Baron, and art director at Interview Magazine in New York. From Baron & Baron and
Interview, Robert was invited to take on the role of creative director at Vogue Brazil
Magazine in São Paulo.
Upon returning to New York City, Robert founded his agency MPAKT located in its own building in New York's Greenwich
Village, and began the art direction of several years of New York Fashion Week while also taking on several high profile clients
including Alberta Ferretti, the Council of Fashion Designer of America, Coty, Estee Lauder, Gore-Tex,
J. Lindeberg, Moschino, Ryuichi Sakamoto and Ulta.
In 2003, L'Oréal's Paris-based CEO tapped Robert to take on the role of Vice
President / Global Creative Director, a cross-corporate position focusing on multiple-brand renovations.
While leading redesign teams across multiple international L'Oréal divisions
based in Paris, New York and Tokyo, Robert played an instrumental role in the
market-leadership attainment by several of L'Oréal's most profitable brands.
MPAKT has received multiple awards including: The International
Package Design Award, The Art Directors Club Award, The American
Package Design Award, The Tokyo Art Directors Club Award, The Rebrand 100 Award, The Society of Publication Designers Award, and Le
Prix d'Excellence de la Beauté.
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Exceptional brands. Exceptional packaging.
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